With the Bears done for the season at 7-9 and missing the playoffs for a third straight year, the team took out a full page ad in today’s Tribune and Sun-Times apologizing to fans for their underachievement. Meanwhile, fans await actions, not words. And while Coach Lovie Smith didn’t appear before the media today as he usually does the day after a game, he’s still owed $11 million over the next two years which means it might cost the Bears a pretty penny to fire him. On the other hand, team GM Jerry Angelo promised money would not be a factor in the decision to fire or retain Smith.

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Bears Apologize For Season Via Ad